What it is
The night-line is often the first impression for a parent who calls after 5, on a weekend, or while choosing between two offices. This audit is a focused after-hours trust review: we call your published number the way a real family would, document what happens, and tell you exactly what to change. Same lens as our public after-hours grade — built for your team, not a public listing update.
What's delivered in 7 days
After-hours mystery calls
We call your published night-line the way a real parent would — evenings and the hours your office is closed.
A written night-line scorecard
What the caller hears, what happens next, and where trust is won or lost in the first 30 seconds.
Specific fixes your team can use
Voicemail, recording, and callback language — not a generic script deck.
A 7-day debrief with Jeff
When the scorecard is ready, Jeff follows up so your office manager and doctor know what to change Monday.
Who it's for
- Independent orthodontic practices (not a DSO rollout)
- Office managers who own the phones after 5
- Doctor-owners who want after-hours calls to feel as trusted as the chair
What you can expect
You'll know what patients hear after hours — no guesswork. The write-up is an independent observation of your night-line, in the same spirit as our mystery-shop grading: clear, specific, and usable by the people who answer the phones.
Questions
What happens after I pay?
Stripe shows a hosted confirmation. Jeff follows up from there to start the 7-day audit — you do not need another form on this site.
Is this a directory listing or a recommended badge?
No. This is a paid after-hours audit for your practice. It does not change your public listing and it is not a badge purchase.
Is this the Market Sheet?
No. The Market Sheet is the primary paid offer for practices. This is a 7-day after hours trust audit — a focused night-line review at $79.
Who is this for?
Independent orthodontic practices — typically the office manager and the doctor-owner. If you are unsure it is a fit, pay only if you want a night-line review this week.
How long does it take?
Seven days from kickoff. You get the scorecard and a short debrief with Jeff inside that window.
Ready to hear your night-line the way families do?
$79 one-time. Stripe checkout, then Jeff follows up to start the 7-day audit.
Checkout is on Stripe. After you pay, Stripe confirms the charge and Jeff follows up to begin the 7-day audit.